High Specification Products
HSPUK are leaders in the post-treatment of open-cell foams and non-woven polyester materials. Supplying specialist impregnated materials across sectors like electronics, telecommunications, filtration, and medical.
When they approached Bamboo Manchester, their website didn’t reflect the innovation, precision, or scale of their work. We stepped in to change that with a clean new website and a suite of high-quality videos that bring the process to life.
A Site That Reflects a Specialist Manufacturer
This wasn’t a typical product website. HSP’s work is technical, precise, and often misunderstood — so our first priority was clarity. We created a modern, structured layout that presents key capabilities, materials, and industry applications in a way that’s easy to navigate and easier to understand.
Manufacturing, Captured in Motion
To show the power and precision behind HSP’s process, we produced a series of videos shot in slow motion — alongside sweeping drone footage of their factory. From the fine textures of the materials to the scale of the bespoke machinery, the videos gave users an instant sense of who HSP are, and what makes them different. The visuals are now a core part of the site experience.
Built to Support Technical Buyers
From conductive foams to hydrophilic media, HSP’s audience is made up of engineers, specifiers, and buyers looking for answers quickly. We designed the site to make that easy — with clean service pages, downloadable technical data, and structured product categories that align with real-world use cases.
Future-Ready and Easy to Manage
The new site is built in WordPress and structured for easy updates. As new materials are developed or new markets targeted, the site can grow with HSP no developers required. It’s a digital platform that supports their ongoing innovation.
We needed a complete website overhaul that was easy for our team to manage but also worked hard behind the scenes. Bamboo delivered just that. Clean, fast, and built for the long term.
Martin Hargreaves | Managing Director, HSP
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